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Karnataka semicon policy very soon!

The government of Karnataka will be announcing a semiconductor policy very soon, according to Katta Subramanya Naidu, the minister for Excise, Information, BWWB, IT and BT, government of Karnataka, while delivering the opening address at the ISA Excite organized by the India Semiconductor Association.

Over the last several years, India has been a destination favored by almost all leading global semiconductor companies for setting up their development centers for semiconductors and embedded designs.

The size of the Indian semicon design industry is currently $6 billion across VLSI and board design, and embedded software, with the potential to be around $9 billion by 2009. There are nearly 200 companies and it employs over 130,000 professionals, all over India, with the potential to employ over 180,000 by 2009. The Indian semicon design industry has a CAGR of nearly 22 percent versus the global average of 7-8 percent.

Nearly 90 percent of the VLSI design work is done out of Bangalore alone. Appropriately, the ISA is headquartered in Bangalore, the heart of India’s chip industry. The minister said: “The conducive work environment policies and high-quality talent are the important attractions for both MNCs and Indian companies to set up shop here. We value the contribution of our technology leaders and engineers to build the economy of the state and make it a global leader. Bangalore is next only to Silicon Valley, California, in terms of the work done here.”

New centers likely
In future, the government of Karnataka wants to look at Mysore, Mangalore and Hubli as important centers to be developed. “These are centers of education with high quality and quantity of engineering talent. Our government is working on improving the connectivity to these cities to help attract investment there, as well as the expansion of companies from Bangalore to other towns within Karnataka,” he added.

Welcome the ISA initiative to launch Excite, a program for the semiconductor and ecosystem companies, he noted that it was a good platform to understand the technology trends and to collaborate with the right partner.

He said: “Karnataka today is at the crossroads. We have the direction and leadership of Hon’ble chief minister Yeddyruppa. He is extremely committed to the cause of making Karnataka as the most preferred destination for the semiconductor industry and electronics hardware manufacturing. My (BJP) government would be glad to extend any support for your business plans in the state.”

Semicon policy soon
The state government plans to announce a semiconductor policy in the very near future, actually. It has also earmarked land for a hardware technology park near the new airport (in Devanahalli).

The government is also thinking in the lines of finishing schools in PPP mode as the semiconductor industry is technology driven, and demands continuous training and re-skilling of the workforce.

Initiatives in Karnataka
The minister pointed out that his government has been taking several pro-active steps for further accelerating the growth of these sectors, as well as for their expansion in tier II and III cities. For these two sectors, the government proposes to identify and set apart exclusive IT/BT zones in Mysore, Mangalore, Hubli-Dharwad, Belgaum, Shimoga and Gulbarga.

Yeddyruppa, the state chief minister, has made an announcement of a number of initiatives to boost the growth and development of IT/BT. A bio-IT park on a 100-acre plot is proposed to be developed with private participation near Bangalore. IT parks, with private participation, would be set up in tier II and III cities. A massive IT city on the lines of the Electronics City near Bangalore is under consideration. Similarly, BT parks are proposed to be set up in Mangalore, Dharwad and Bidar. KEONICS, a government of Karnataka undertaking, will play a major role in development of the IT city, IT parks and computer literacy campaigns.

He added that the state government believes in formulating initiatives and policies in consultation with the industry. The existing Mahithi IT policy is also being revised with inputs from the Vision Group on IT headed by N.R. Narayana Murthy of Infosys.

“The state government would be happy to see IT and BT developments happening in tier II and III cities. We are taking steps to improve and upgrade the infrastructure in these cities. The CM is personally reviewing the construction and upgradation of airports in Mysore, Shimoga and Gulbarga, which will provide vital air connectivity, essential for the growth of industry and business,” he noted.

The NASSCOM-Kearney report has identified 43 potential locations in the country for IT development. The report also suggests measures to be taken to make these locations attractive for IT investments. Recommendations, such as improving the quality of education, imparting employable skills to the uneducated youth, improving infrastructure, particularly, air connectivity, etc., would be taken into consideration.

The minister said: “Our government would take all the necessary steps to ensure that there is no flight of investment to other states, and to make Karnataka the most attractive region for IT/BT investments. We want the semiconductor industry to grow and flourish in the state.”

Participative semicon policy likely
Elaborating on the proposed semiconductor policy for Karnataka, Ashok Kumar C. Manoli, principal secretary to the government, said: “When you look at India, it is software, and when you look at China, it is hardware. We should make a beginning and try and become the global capital for both hardware and software. We need to design such a policy that design activities continue and also facilitate manufacturing.”

He added: “We will come up with a very participative semiconductor policy. It will also look at addressing infrastructure requirements for manufacturing setups.” According to him, the hardware industry is the foundation for the entire revolution, which the government is looking at. He requested all companies present at the ISA Excite to participate at the forthcoming BangaloreIT.com event, and added that the state government was committed and fully geared up to deliver.

Announcing the ISA Excite initiative, Sanjeev Keskar, country sales manager, Freescale Semiconductor India Pvt Ltd, said: “We need to collaborate with the right partner. The ISA felt the need to arrange an ecosystem meet. Telecom and healthcare are the two drivers of importance.” The ISA has plans to take Excite to other cities too, possibly, New Delhi, focusing on industrial and consumer.

The one-day ISA Excite event had an exhibition running simultaneously, featuring about 40 companies. These included ARM, Farnell, Ittiam Systems, Broadcom, Cosmic Circuits, Windriver, Wipro, HCL, AMDL, LSI Logic, TI, NXP, Cisco, Synopsys, SemIndia, Freescale, Open Silicon, MindTree, AMD, Analog Devices, RFMD, Cir-Q-Tech, NewEra, STPI, etc.

Pick video IP as close as to "plug-and-play" for SoC integration

While designing, it is critical to pick the appropriate codec or formats that can be handled by a video IP to support any given application. It is also very important to select the correct video IP with proper and standard interfaces so that it can be as close as possible to ‘plug-and-play’ in terms of System on a Chip (SoC) integration.

Ravishankar Ganesan, VP, SoC IP Business Unit, Ittiam Systems, commenting on the selection of the video IP for SoC designs, said that SoCs use the divide and conquer strategy very well.

The SoC is today truly defining and integrating multiple specialized blocks or subsystems keeping the target application of the SoC in mind. Each one of these specialized subsystems needs to be the best in terms of its performance, area and power so that the SoC can be the best, competitive and well suited for the target market.

The video intellectual property (IP) is one of these specialized subsystems, and hence, critically important for SoCs, which are targeted for video based applications. Needless to mention, there is no one video IP that ‘fits all’ video SoCs.

So what should any SoC designer look for in terms of supporting video profiles and codecs? This really depends on the application(s) for which the SoC is likely to address. If you are targeting video IP for mobile TV application in a cellular phone, the profiles and codecs will get determined by the appropriate broadcasting system.

Similarly, if the SoC is targeting the high-definition ((HD) DVD player segment, the video codecs and their profiles/levels needs to be determined based on the video encoder configuration that was used to create the content on the DVD disc.

There has to be a way on going about selecting/understanding video codecs. In this context, it is very critical to pick the appropriate codec or formats that can be handled by the video IP to support the given application.

It is also very important to pick the video IP with the proper and standard interfaces so that it can be as close as to “plug-and-play” in terms of the SoC integration. The area and power dissipation are important as well, so that the SoC can be sold at a competitive price in the market.

At high pixel rates, what would be the situation with the video subsystem? Simply put, the higher resolutions result in the explosion of data. The video subsystem needs to be highly efficient in order to handle the high data movement. It also needs to have very efficient video processing engines to meet the real-time requirements.

As for the amount of off-chip video bandwidth that is actually needed by an IP block, Ganesan said that it depends a lot on the resolution that the video IP is likely to handle. The video resolution, profiles and levels will get determined by the application. Trade-offs between silicon real-estate and off-chip video bandwidth plays very critical role.

Improving video performance
Video performance is said to deteriorate as the off-chip memory latency increases. What can be done to improve this? Internal buffering will definitely help to reduce this impact. However, that can affect the silicon size of the device. Hence, care needs to be taken and trade-off needs to be done depending upon the Video system requirements.

Finally, let’s examine how best can a designer integrate the video IP core into an SOC design. Depending upon the interfaces, the video IP can slide easily into the SoC. The IP could be just an engine, or processor core based soft IP or a combination of both.

So, the SoC designer needs to evaluate the application requirements, and determine the right interfaces and the appropriate processor core, along with the memory sub-system. There could be peripheral interface IPs [that are either part of the Video IP or separate], which also needs to be inserted as part of the SoC and the data flow on the device needs good management.

Top 10 Indian semicon companies

I’ve been looking at a lot of surveys on the Indian IT and telecom industries. In all or a majority of those, the Indian arms of various MNCs seem to be leading. There is hardly any presence of solid, home-grown Indian companies in any of those lists. Of course, I won’t argue on this point for software, as India is a clear global leader.

Recently, a friend asked me on my opinion on these surveys. My answer was simple: it does not reflect India’s strength at all! We are praising MNCs sky high! We’ve always done that and continue doing so! If a global CEO visits India, we in the media go crazy, trying to cover them! However, when a head from say, Ittiam or Quasar or L&T EmSys goes overseas, there’s no such media frenzy! Hurts, right?

Two instances. First, CommunicAsia in Singapore, some years ago. No one knew Jataayu! It was the only company from India at that time! Second, couple of years back, in Hong Kong. Again, Jataayu!! Its Europe head was there, but the company hardly attracted the media! Of course, a few foreign journalist friends did meet them, or so, they said.

A third one, and the best one — this is fairly recent! I interviewed the CEO of one of India’s prominent semiconductor companies in the lobby of a prominent hotel in a major city! Hardly anyone turned their head!! And I believe, some press folks were there to attend some press conferences organized by some MNCs!

I’ve spent a considerable time in the Greater China region and am used to seeing surveys and reports that ONLY feature home-grown companies. So, maybe, it’s that bias that I suffer from. However, not only I, but anyone really, really concerned about the well being of the Indian IT and telecom industry would love to see more home grown and bred companies.

Sure, we do not manufacture much! Or is it really the Indian mindset that goes with everything services and against manufacturing!! I recall the early-to-mid 1990s, when I used to cover electronic components for some foreign publications. It was a time when we were, I feel now, quite good in that area. Well, today, I don’t see anyone reporting on components, and I include myself in that list. Hope I can change that.

Well, a friend, Sayan, also asked me my opinion regarding the top 10 Indian companies as far as semiconductors are concerned. He probably read the blog or saw the list of the top global semicon companies.

My top 10 Indian semicon companies
Given from what I’ve seen happen over the last four years or so, I am inclined to put the top 10 Indian companies as follows (in no particular order, though, and irrespective of their current status),

1. Sasken
2. Mindtree
3. Ittiam Systems
4. eInfochips
5. Softjin
6. MosChip/Jataayu
7. Infosys/TCS
8. HCL Technologies
9. Wipro
10. Quasar/L&T EmSys

I know many would not agree with this list, and so be it! Also, some of the companies are heavily into the design services domain, and should not even be in this list, but are there, as I don’t see many other Indian semiconductor companies about. At least, not yet! Or, I missed them, and if so, my apologies.

SemIndia does not make my list, yet, nor Spel! Indrion is going to be a company to watch, as also IndusEdge. There, I said it! We lack product companies, especially in semiconductors. We are poor in electronics and we have always been weak in hardware. And, we have a problem accepting that!

We can talk a lot about having chip design automation and embedded design, etc. We can talk a lot about being strong in the semiconductor design space. We can also discuss talent shortage and all that! However, the truth is unless Indian companies really get innovative and enter high-end designs, well and truly, we will continue to be an also-ran in the high-tech world. And, we, as a country need to back our own people first!

Sure, the software industry is strongest in the world, and employs a whole lot of people. However, it would be wise for India to not rest on these laurels, if it wishes to move up the semicon value chain! And, for once, let us all support Indian product companies! The Ittiams, eInfochips, SoftJins, MosChips, etc., matter too!