Tablets likely to transform ICT industry landscape: Computex 2011

Stephen Su, general director of IEK, Taiwan.

According to Stephen Su, general director of IEK (Industrial Economics & Knowledge Center), Taiwan, tablets are likely to transform the ICT industry. He was delivering a keynote at the Computex 2011 pre-show conference being held in the city’s well known Taipei World Trade Center (TWTC).

Tablets are now said to be moving from ‘experience’ to ‘industry.’  Tablets will provide more innovative user-interface experiences as well. More cost will be spent on the user interface on tablets, as far as BoM is concerned, he added.

Further, tablets are likely to change the transactional model of the ICT industry, and will emerge as the new ‘service platform’  for the integration of ICT and the other industries as well.

In this scenario, Taiwan is now well poised to once more play a leading role among mobile devices. The country not only has leading mobile device manufacturing capabilities, it can also supply most of the required electronic components, said Su.

The next step will be to strengthen the technology of key components, terminal design, application platform and service innovation. In future, Taiwan could go on to become te leading development and innovation center in the world, he added.

Earlier, he said that there was a cross-over evolution among mobile devices. In smartphone usage, messaging and apps had overtaken voice. As for non-voice usage, heavy media content was currently being accessed regularly on the Apple iPad than the iPhone.

The iPad users are said to be spending more time with media content other devices. The users’ response has shown that the iPad truly affects the usage of other devices, besides smartphones. Smartphones will soon impact the growth of mobile phones, PMPs and PNDs. However, the tablet will mostly affect the netbook and e-reader, while gradually impacting the notebook, Su noted.

Consequently, there has been a transition in the mobile device industry —  from product to the ecosystem. More companies are now creating their own ecosystems, such as Apple, RIM (Blackberry), Nokia Ovi, Samsung, etc.

Three types of smartphone platforms — closed, hybrid and open — are shaping up for the ecosystem based competition. Innovative applications are said to be leading the development of key components.

Mobile devices are now focusing more on the experience, than on the product. Cloud services are being offered  around the clock for experience offering.

As a result, tablets are likely to transform the ICT industry, noted Su, as it is now moving from ‘experience’ to ‘industry.’

Evolution of wireless market and emerging trends: Qualcomm

Matt Grob, SVP, corporate R&D, Qualcomm.

At the ISA CXO Conclave, Matt Grob, SVP, corporate R&D, Qualcomm, said that the company is a world leader in next-generation mobile technologies. It is celebrating 25 years of driving the evolution of wireless communications. It is making wireless more personal, affordable and accessible to people everywhere. Qualcomm is also the world’s largest fabless semiconductor company, #1 in wireless, and #9 in semiconductors.

Qualcomm’s unique business model is to be a technology enabler for the entire mobile value chain. It has continued strategic R&D investments, totalling more than $15.4 billion in 2010.

Industry trends
The 2G to 3G migration is currently taking place, with over 3.1 billion 3G subscriptions likely in 2015.  As for the emerging region growth, China leads with 640 percent, followed by Latin America at 465 percent and India at 168 percent, respectively.

Qualcomm is also said to be enabling the mobile broadband in India with 3G and LTE. Besides growing the LTE TDD ecosystem in region, it is building partnerships for long-term strategy and establishing 3G/LTE as best technology path for operators. Qualcomm is also driving the device evolution and growing the market by creating more choices for operators and consumers. It is developing low-cost 3G handsets for emerging markets using 1+ GHz mobile processors and supporting multiple popular OS.

The smartphone industry momentum has ensured that the ecosystem is benefitting from and driving growth. There has been as much as >25 percent YoY data revenue growth from leading operators. OEMs have launched 100+ new smartphones in the first half of CY 2010. The total mobile apps downloads from developers is likely to move up from 7 billion in 2009 to 50 billion by 2012.

Renesas Mobile inaugurates R&D centre in Bangalore

Renesas Mobile Corp., a wholly-owned subsidiary of Renesas Electronics Corp., announced the inauguration of its research and development (R&D) centre in Bangalore, India which develops 2G, 3G and 4G modem technologies.

(L-R): Heikki Tenhunen, senior VP, Alan Frederiksen, MD, Renesas Mobile India, Shinichi Yoshioka, senior executive VP and COO, and Jean-Marie Rolland, CTO and executive VP, Sales and Marketing.

Renesas Mobile was established on December 1, 2010 as a 100 percent subsidiary company of Renesas Electronics. As part of the Renesas group, it has the support of the world’s largest embedded microcontroller player in the semiconductor world. Renesas Mobile focuses on platforms for smart phones, feature phones, car infotainment and embedded connected devices enabling people to stay connected in the cloud computing era.

The company integrates the former Mobile Multimedia Business Unit of Renesas with the former Nokia Wireless Modem Business Unit. The Nokia Wireless Modem Business Unit has been acquired by Renesas Electronics as announced on July 1st, 2010.

Introducing Renesas Mobile Corp., Heikki Tenhunen, senior VP, said that Renesas Mobile offers advanced and innovative products and services for mobile phones, car infotainment solutions, consumer electronics and industrial applications.

The company’s mission is to develop, productize and deliver advanced triple- and dual-mode communication centric semicon chipsets and platforms based on chipsets to provide innovative solutions and drive mew oppurtunities for customers. Renesas Mobile aims to be a world leader in mobile platforms by evolving its proven modem, application processor and SoCs, and associated services via its global business channel.

The Renesas-Nokia combine has since gone on to make unrivalled connected experiences a reality — by way of powerful multi-tasking, rich multimedia, newly emerging technologies — such as cloud computing, 3D, augmented reality, etc., PC like Internet experience, smaller form factor and longer battery life, and remain always connected!

Renesas’ mobile expertise includes the following:
* Excellent device experience, supporting over 400 mobile handsets to date;
* Key components verified at ‘system‘ level quality for platform release;
* Complete reference design easy to start application development;
* Market proven multimedia software package and multiple OpenOS integration support;
* Competitive SoC implementation performance; over 470 mn transistors in mobile LSI (G4);
* Leading-edge process (45nm, 28nm, 22nm) balancing own fab and partners (TSMC, etc.).

IDF Taiwan: Father of the Atom an Indian!

Delegates at the Intel Developer Forum, Taiwan were treated to a a rare spectacle when Intel’s executive Anand Chandrasekher introduced Belliappa Kuttanna, Senior Principle Engineer, Chief Architect Intel Atom Processor, whom he dubbed as ”The father of Atom,” during the opening day keynote.

When asked about specific challenges faced while developing the Atom processor, Kuttanna said, “It was pretty challenging to reduce the power levels, while maintaining the balance with Intel architecture.” The Atom processor has brought about a fundamental shift in design, and was launched at the Shanghai IDF.

The Atom processor is said to be addressing four market segments: embedded, consumer electronics, mobile Internet devices (MIDs), and netbooks and net-tops.

The immersive Web
The digital home has been dubbed as the TV-Internet ecosystem. “Consumers love the rich, social experience of the TV. They can’t get it on the Internet,” added Chandrasekher. “We are merging the TV and PC worlds seamlessly.”

The Intel executive highlighted the CE 3100 media processor, which is said to be the first optimized media processor for consumer electronics, a third-generation SoC. He cited Yahoo’s example of the “Cinematic Internet.”

Focusing on the embedded segment, Chandrasekher added: “Fifteen billion devices will get connected by 2015. People will interact 24×7 with the Internet. Embedded will be everywhere. Devices will be built for specific applications.” Consequently, he felt that mobile Internet would explode. “Social networking today accounts for 27 percent of all traffic on the Internet. Rich media and social networking are driving the immersive Web,” he said.

Send emails using voice dictation
Intel’s partners took the opportunity to showcase their products and solutions. Eric Montague, vice president, Asia Pacific sales, Nuance, demonstrated two applications: one, sending email using voice dictation easily, even via a Bluetooth headset, and two, doing a voice search on the Web, over an MID.

Montague said: “We are leveraging on the power of the Atom processor on the MID. The Atom is built for mobility.” It was no surprise that the IDF saw as many as 38 MID designs, 50 netbook designs, and over 70 net-top designs.

Next, Jonney Shih, chairman, ASUS, demonstrated an ultra-slim netbook. Shih said: “We have been able to achieve a compact design with low power. Besides a lot of our Eee PC products, we will implement the Atom processor into our eTops, eBoxes, etc. Our Eee family of products answers to the future evolution. We are also very excited about Moorestown.”

WiMAX and broadband key
A robust broadband infrastructure is key for delivering an ultimate full Internet experience. Intel has been aggressively promoting WiMAX, which has so far had about 407 deployments in 133 countries.

Chandrasekher took time out to introduce Atish Gude, senior vice president, mobile broadband operations, Sprint. For the reference, the entire city of Baltimore is now on XOHM, a Sprint network. Speaking on this particular deployment, Gude said: “The in-building coverage has been fantastic. You know that our network is not complete yet. However, we have not had even one issue with our systems yet! Our highlight has been offering embedded devices.”

Chandrasekher wrapped up his session adding that innovation had been his theme. He also highlighted the fact that Intel has been investing in education in over 50 countries. Intel invests over $100 million annually on education.